Marketing Ops Playbooks

Tactical playbooks for Marketing Ops Managers — lead routing, attribution, MAP architecture, data hygiene, and the path to Director of MOps.

1. A Day in the Life of a Marketing Ops Manager

   Apr 28, 2026· Camellia
2. Your First 30/60/90 Days as a New MOps Manager

   Apr 28, 2026· Camellia
3. Lead Routing and SLA Enforcement

   Apr 28, 2026· Camellia
4. Attribution the CFO Can Defend

   Apr 28, 2026· Camellia
5. MAP and CRM Architecture Without Duct Tape

   Apr 28, 2026· Camellia
6. Marketing Ops Tools and Tech Stack

   Apr 28, 2026· Camellia
7. MOps Metrics: Data Hygiene, MQL→SQL, List Health

   Apr 28, 2026· Camellia
8. Path From MOps Manager to Director of MOps

   Apr 28, 2026· Camellia
9. Common MOps Pitfalls

   Apr 28, 2026· Camellia
10. AI in the Marketing Ops Workflow

    Apr 28, 2026· Camellia