The Watermelon Effect

Green on the outside, red on the inside - when KPIs hide the real problems

Executive Dashboard

👀 Hover over any metric to see what's really happening beneath the surface

Project Delivery
95%
Target: 90%
⚠️ The Real Story
Quality standards: 65%
Customer acceptance: 45%
Post-delivery issues: +187
Technical debt: Critical
Customer Satisfaction
4.2/5
Target: 4.0/5
⚠️ The Real Story
Survey response: 12%
Detractors: 35%
Support tickets: +156%
Repeat business: 23%
Revenue Growth
+22%
Target: +20%
⚠️ The Real Story
New customers: +45%
Existing revenue: -12%
Customer churn: 28%
Contract renewals: 54%
Team Productivity
118%
Target: 100%
⚠️ The Real Story
Overtime hours: +87%
Employee turnover: 31%
Sick days: +45%
Training cut: -78%
Operational Efficiency
92%
Target: 85%
⚠️ The Real Story
Process compliance: 45%
Rework rate: 34%
Shortcuts taken: 67%
Automation: 12%
Cost Savings
$2.3M
Target: $2M
⚠️ The Real Story
Quality costs: +$1.8M
Support costs: +$890K
Recruitment: +$450K
Lost deals: $3.2M